Tuesday, March 6, 2018

Week 5 : Part 2 : My Target Market

Looking at our production company, which consists of short films and sketches, this is what the target market will look like:

  • Youth/young adults, 14-24, who will watch our films online (students)
  • Research shows that males are more likely to look up short films. 
  • It is the younger population that would watch online videos on platforms like Youtube.
  • Considering the younger population, I think Facebook and Instagram will be perfect platforms to promote the page. Perhaps heavier on the Instagram side. 

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